It’s a simple question. Druski knows ball. Do you?
Everyone knows there is no better way to have a hoops fan put it on the line then challenge their sports knowledge. As a part of their ongoing collaboration, PrizePicks and Colormatics teamed up to challenge NBA fans to test their hottest takes using their Daily Fantasy Sports Product. The spots show comedian Druski losing it as an unseen narrator pins wild hot takes on him while Druski frantically defends players' honor and makes picks that show what he really thinks.
Druski Knows Ball
NBA's New Logo 😱
We couldn’t let this iconic shot go uncelebrated. New Logo presents Druski working on his next great project: a trophy worthy of his accomplishments. Could we have come up with a bad take more believable than “Dallas won the trade?” Sure. But it wouldn’t get as good a reaction.
Druski’s Hall of Flame
Chief Pick Maker (CPM) 🏀
To go big for the NBA Playoffs, we need a big comedian to be the centerpiece of this campaign. Druski is a wildly popular comedian and social media personality known for his viral comedy videos and series, hilarious reactions, and genuine love of sports. His partnership with PrizePicks authentically embodies sports fan culture while bringing his trademark comedic timing and expressive reactions. Plus, he knows ball.
No Scripts. Just Vibes.
Ballin’ in the 305
Miami provided the perfect backdrop for “Druski Knows Ball” with its vibrant culture, basketball heritage, and photogenic locations that naturally complemented the colorful purple brand aesthetic. From luxurious beachfront to incredibly lux homes that elevated the production value, Miami delivered versatile shooting environments that captured both the energy of basketball fandom and the aspirational lifestyle associated with sports success.
Basketball IQ: Unverified
Proof We Actually Worked
Scorching Takes, Questionable Logic 🔥
The "Druski knows ball. Do you?" campaign strategically leverages sports fans' competitive nature and the cultural phenomenon of basketball hot takes to drive engagement with PrizePicks' platform. Building on the successful NFL Playoff Campaign, Put It On PrizePicks, this campaign was developed to feed off that energy through out the playoffs.
The Pick Whisperer
In Your Feed
Having Druski on set we got to hear some of his Hot Takes. We won't share any but here's his response to some of the hottest takes out there.
